The process
We spend this time getting clear on your vision, nailing down your brand voice, & outlining your specific goals.
After one week, I send over your market research (it's a LOT of juicy info) and a proposed copy outline for you to approve & give feedback on.
We get on a call to go over your finished copy & the psychology behind it. You then have one week of unlimited revisions!
Remember - when it comes to copywriting, you're not trying to sell random people something they don’t need.
Instead, the goal is to convey exactly how much your service or product will
truly
benefit your ideal client.
benefit your ideal client.
"I have felt incredibly fortunate to have worked with Kat on our campaign and cannot recommend her enough. If people are interested in having someone who is really good at what they do and can do that reliably and consistently – they need to look no further than her."
"She is a content creator par excellence."
"If people are interested in having someone who is really good at what they do and can do that reliably and consistently – they need to look no further than her."
90-minute kick-off call
Extensive market research document (+ loom video)
5 pages of web copy (and instructions on how to implement it)
SEO keywords
1 week of unlimited revisions
What’s included:
A standout website is non-negotiable these days for conducting business. People are doing more online research than ever before when they are looking to hire or buy from someone. Since you can't meet all of these people in person and give 'em your elevator pitch (though that would be ideal)... your website needs to do the heavy lifting for you. We will make sure it puts your best foot forward using storytelling, copywriting strategy, and a personality-packed brand voice!
Starting at $1,750
Timeframe: 2 weeks
Website Copy
Customized review of ALL copy within the project
Detailed document with feedback and strategic suggestions
Detailed explanations for suggested changes
1-hour long call to guide the implementation
What’s included:
Already have a website, sales page, email funnel, or patient education materials full of DIY or outdated copy? If you want a professional refresh of your copy to maximize its potential, a copy audit is perfect for you (and friendly on the budget)!
Copy Audit
Starting at $350
Timeframe: 1 week
1-hour long discovery call
Crucial, extensive market research (presented and sent over to you)
A long-form, high-converting sales page for your top-tier services
1 week of unlimited revisions
What’s included:
Sales Page
Starting at $1500
Timeframe: 2 weeks
A long-form sales page is perfect for your top-tier offers. Sales pages are jam-packed with highly relevant content for your ideal audience, illustrating just how much value your offer will provide them with. A great sales page answers the burning question ("is this investment worth it?") by showing your audience why it absolutely is. If you’re looking to turn your warm leads into conversions, this is the service for you.
1-hour long discovery call to discuss the project and come up with a plan/timeline
Evidence-backed writing that communicates effectively to patients
Options include patient handouts, brochures, pamphlets, and custom projects
What’s included:
Price & Timeframe
TBD based on Project
Patient Education Materials
Is your medical organization in need of evidence-based, truly patient-friendly copy? As a Registered Nurse & a cancer survivor, I bring the perspective of both patient and provider. I am able to take complex medical topics (and the terminology that comes with them) and distill them into easily understood education for patients - which can improve both outcomes and satisfaction.
1-hour long discovery call
Thoroughly-researched blogs, including internal & external links
Written in your personal/brand voice
SEO optimization
What’s included:
Blogging is an incredibly effective marketing avenue. Sharing your expertise in this free, consistent way helps to establish a trusting relationship with your audience. This makes your audience more likely to want to work with you, and more likely to share your content with others. As your traffic increases, so does your ranking on search engines!
Starting at $150
Timeframe: 1 week
Monthly retainers available at discounted rate
Blogs
1-hour long discovery call
Extensive market research
Email funnel (4 emails)
1 week of unlimited revisions
What’s included:
Strategic email funnels can be an amazing way to boost conversions. Writing them involves guiding your reader through the series in a seamless fashion, and knowing what to include each step of the way. If you’re ready to get your email list working for you, this is the best place to start!
Email Funnel
Starting at $800
Timeframe: 2-3 weeks
Copy Services
Website Copy
90-minute kick-off call
Extensive market research document
(+ loom video)
5 pages of web copy (and instructions on how to implement it)
SEO keywords
1 week of unlimited revisions
What’s included:
A standout website is non-negotiable these days for conducting business.
People are doing more online research than ever before when they are looking to hire or buy from someone. Since you can't meet all of these people in person and give 'em your elevator pitch (though that would be ideal)... your website needs to do the heavy lifting for you.
We will make sure it puts your best foot forward using storytelling, copywriting strategy, and a personality-packed brand voice!
STARTING AT $1,750 | TIMEFRAME:
2 WEEKS
Website Copy
Copy Audit
Customized review of ALL copy within the project
Detailed document with feedback and strategic suggestions
Detailed explanations for suggested changes
1-hour long call to guide the implementation
What’s included:
Already have a website, email funnel, sales page, or patient education materials full of DIY or old copy? If you want a professional refresh of your copy to maximize its potential, a copy audit is perfect for you (and friendly on the budget)!
STARTING AT $350 | TIMEFRAME:
1 WEEK
Copy Audit
Sales Page
1-hour long discovery call
Crucial, extensive market research (presented and sent over to you)
A long-form, high-converting sales page for your top-tier services
1 week of unlimited revisions
What’s included:
A long-form sales page is perfect for your top-tier offers. Sales pages are jam-packed with highly relevant content for your ideal audience, illustrating just how much value your offer will provide them with.
A great sales page answers the burning question ("is this investment worth it?") by showing why it absolutely is. If you’re looking to turn your warm leads into conversions, this is the service for you.
STARTING AT $1500 | TIMEFRAME:
2 WEEKS
Sales Page
Patient Education
1-hour long discovery call to discuss the project and come up with a plan/timeline
Evidence-backed writing that communicates effectively to patients
Options include patient handouts, brochures, pamphlets, and custom projects
What’s included:
Is your medical organization in need of evidence-based, truly patient-friendly copy?
As a Registered Nurse & a cancer survivor, I bring the perspective of both patient and provider.
I am able to take complex medical topics (and the terminology that goes with them) and distill them into easily understood education for patients - which can improve both outcomes and satisfaction.
PRICE & TIMEFRAME
TBD BASED ON PROJECT
Patient Education
Blogs
1-hour long discovery call
Thoroughly-researched blogs, including internal & external links
Written in your personal/brand voice
SEO optimization
What’s included:
Blogging is an incredibly effective marketing avenue. Sharing your expertise in this free, consistent way helps to establish a trusting relationship with your audience.
This makes your audience more likely to want to work with you, and more likely to share your content with others. As your traffic increases, so does your ranking on search engines!
STARTING AT $150 | TIMEFRAME: 1 WEEK
MONTHLY RETAINERS AVAILABLE AT
DISCOUNTED RATE
Blogs
"I would highly recommend Kat's services. She was very thorough in her research for the project we worked on. She provided feedback and editing changes in a very timely manner and the final product she created was exactly what we needed. I would recommend her for any project you need."